Creative
$45,000 - $90,000

Copywriter Resume

Words that sell themselves

Create a copywriter resume that showcases your ability to craft persuasive messaging, develop brand voice, and drive conversions across every touchpoint.

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Copywriter Resume Example

Sample

Rachel Nguyen

Senior Copywriter

RN
rachel.nguyen@email.com(405) 784-2570Los Angeles, CAlinkedin.com/in/rachel.nguyen

Professional Summary

Results-driven copywriter with 8+ years of progressive experience in persuasive writing, brand voice, and digital copy. Adept at translating complex requirements into actionable strategies that deliver measurable business outcomes. Combines deep domain expertise with a collaborative leadership style to drive continuous improvement. Recognized for strong analytical thinking, clear communication, and the ability to thrive in fast-paced environments.

Work Experience

Senior Copywriter

Jan 2022 – Present

Luminary Creative Co.Los Angeles, CA

  • Wrote landing page copy for 30+ campaigns achieving average 9.5% conversion rate, 2x above industry benchmark
  • Crafted email nurture sequences generating $1.2M in pipeline with 42% open rate and 12% click-through rate
  • Developed ad copy for Google and Meta campaigns reducing CPA by 28% through systematic headline and CTA testing

Copywriter

Jun 2019 – Dec 2021

Foxglove Design StudioPortland, OR

  • Led brand voice overhaul for Series B startup, creating messaging framework adopted across 50+ touchpoints

Copywriter (Associate)

Aug 2017 – May 2019

Opal & Finch AgencyBrooklyn, NY

  • Supported senior team members in delivering client-facing projects on time and within budget, contributing to a 12% improvement in team velocity over two quarters
  • Developed internal documentation and process workflows adopted department-wide, reducing onboarding time for new hires by 30% and standardizing best practices across the team

Key Skills

Persuasive Writing: Headlines, CTAs, value propositions, sales copy

Brand Voice: Tone development, style guides, messaging frameworks

Digital Copy: Landing pages, email campaigns, ads, social media

SEO Copywriting: Keyword integration, meta descriptions, search-friendly content

A/B Testing: Headline testing, CTA optimization, conversion copy

Creative Concepting: Campaign ideation, taglines, creative briefs

Education

B.F.A. in Visual Communication Design

2013 – 2017

Rhode Island School of Design — Honors

Certifications

Adobe Certified Expert – Photoshop & IllustratorGoogle UX Design Professional Certificate

Languages

English (Native) | Italian (Conversational) | French (Basic)

Experience Levels

Entry LevelMid LevelSenior Level

Entry Level Copywriter Resume Tips

  • Highlight relevant coursework, academic projects, and certifications that demonstrate foundational knowledge in your field.

  • Emphasize internships, volunteer work, and part-time roles. Focus on transferable skills like communication, problem-solving, and teamwork.

  • Include personal or open-source projects that showcase initiative and hands-on experience, even without formal employment history.

Mid Level Copywriter Resume Tips

  • Quantify your achievements with metrics -- revenue generated, costs reduced, efficiency improved, or team size managed.

  • Demonstrate career progression and increasing responsibility. Show how your role evolved and the impact you made at each stage.

  • Highlight leadership moments -- mentoring juniors, leading projects, or driving process improvements within your team.

Senior Level Copywriter Resume Tips

  • Focus on strategic impact -- how your decisions influenced business outcomes, shaped team direction, or drove organizational change.

  • Showcase P&L responsibility, budget management, and revenue ownership. Quantify the scale of resources and teams you directed.

  • Emphasize cross-functional leadership, stakeholder management, and your ability to align teams around shared business objectives.

Key Skills for Copywriters

✍️

Persuasive Writing

Headlines, CTAs, value propositions, sales copy

🗣️

Brand Voice

Tone development, style guides, messaging frameworks

💻

Digital Copy

Landing pages, email campaigns, ads, social media

🔍

SEO Copywriting

Keyword integration, meta descriptions, search-friendly content

📊

A/B Testing

Headline testing, CTA optimization, conversion copy

💡

Creative Concepting

Campaign ideation, taglines, creative briefs

ATS Keywords for Copywriter Resumes

Include these keywords in your resume to pass ATS screening systems and catch the attention of hiring managers:

copywritingbrand voicecontent creationlanding pagesemail marketingadvertising copySEO copywritingheadlinescall to actionA/B testingconversion optimizationcreative writingmarketing copycampaign copytone of voice

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Sample Resume Bullets: Before & After

Transform generic job descriptions into compelling achievement statements:

Weak

Wrote copy for landing pages

Strong

Wrote landing page copy for 30+ campaigns achieving average 9.5% conversion rate, 2x above industry benchmark

Weak

Created email campaigns

Strong

Crafted email nurture sequences generating $1.2M in pipeline with 42% open rate and 12% click-through rate

Weak

Wrote ad copy

Strong

Developed ad copy for Google and Meta campaigns reducing CPA by 28% through systematic headline and CTA testing

Weak

Helped with brand messaging

Strong

Led brand voice overhaul for Series B startup, creating messaging framework adopted across 50+ touchpoints

Resume Tips for Copywriters

Your resume IS a writing sample

Every word on your resume demonstrates your copywriting ability. Make it sharp and persuasive

Include conversion metrics

Click-through rates, conversion lifts, and revenue impact prove your copy works

Show range across formats

Highlight experience in ads, email, landing pages, product copy, and brand messaging

Link to a portfolio

Compile your best copy samples in a clean portfolio. Include before/after examples when possible

Frequently Asked Questions

What is the difference between a copywriter and a content writer?

Copywriters focus on persuasion and conversion (ads, landing pages, sales emails). Content writers focus on education and engagement (blogs, articles, guides). Many roles blend both.

Should copywriters include a portfolio?

Yes. Include 5-10 samples showing different formats and results. Before/after examples and conversion data make your portfolio stand out.

How important is industry experience for copywriting roles?

Helpful but not mandatory. Strong copywriting fundamentals transfer across industries. Emphasize your ability to learn new domains quickly.

Related Resume Examples

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